Three providers, three pricing philosophies
Here's how they stack up in 2025.
Cheap/fast tier: where Gemini dominates
Gemini 1.5 Flash is the cheapest model at scale — up to 10× cheaper than Claude Haiku on input tokens. For high-volume classification, extraction, or simple Q&A tasks where quality requirements are modest, Gemini Flash is hard to beat on price.
Mid-tier: the workhorse models
Gemini 1.5 Pro is the cheapest mid-tier model at roughly half the price of GPT-4o. Claude Sonnet 4 is the most expensive at list price, but its prompt caching (90% discount on repeated context) and typically shorter outputs close the gap significantly for production workloads with large system prompts.
For most apps, GPT-4o and Claude Sonnet 4 are within 20% of each other in real-world cost. Gemini 1.5 Pro is meaningfully cheaper if quality is comparable for your use case.
Frontier tier: for when you need the best
At the frontier tier, Claude Opus 4 is significantly cheaper than GPT-4.5 Turbo. Gemini Ultra sits between them. For reasoning-heavy tasks — complex analysis, multi-step coding, research — the frontier tier produces measurably better results, and Claude Opus 4 is the most cost-effective option.
Context window comparison
Claude Sonnet 4 / Opus 4: 200K tokens GPT-4o: 128K tokens Gemini 1.5 Pro / Flash: 1M tokens (Gemini 1.5 Pro supports up to 2M in some configurations)
Gemini's 1M token context is unique in the industry and enables use cases impossible with other providers — like analyzing an entire codebase or a full book in a single call. However, latency and cost increase with context length, so this isn't a free lunch.
Real-world cost example: customer support chatbot
Gemini 1.5 Flash: ($0.075 × 5M + $0.30 × 0.5M) = $375 + $150 = $525/month GPT-4o Mini: ($0.15 × 5M + $0.60 × 0.5M) = $750 + $300 = $1,050/month Claude Haiku 4.5: ($0.80 × 5M + $4.00 × 0.5M) = $4,000 + $2,000 = $6,000/month GPT-4o: ($2.50 × 5M + $10.00 × 0.5M) = $12,500 + $5,000 = $17,500/month Claude Sonnet 4: ($3.00 × 5M + $15.00 × 0.5M) = $15,000 + $7,500 = $22,500/month
With Claude prompt caching on the 4,000-token system prompt portion: the cached input cost drops to 10%, reducing Claude Sonnet 4 to approximately $9,000/month — much more competitive.
Which provider should you choose?
Balanced quality and cost: GPT-4o or Claude Sonnet 4. They're comparable in quality; GPT-4o wins on list price, Claude Sonnet 4 wins when prompt caching applies.
Best reasoning, don't mind the cost: Claude Opus 4 for long contexts and complex reasoning. Avoid GPT-4.5 Turbo unless you have a specific reason — it's 5× more expensive.
Document-heavy use cases (1M+ tokens): Gemini 1.5 Pro is the only option with a context window this large.
Use the TokenRate calculator to enter your actual token counts and get a precise cost comparison for your workload.